Santa Letter Business Marketing Ideas

Article by: "JustAddSweat.com’s “Start a Santa Letter Guide”

Congratulations! You’ve decided to start a Santa Letter Business. You’ve got your kit, ink, stationery and some little goodies for the envelopes (If you don't have your kit, click here).

You’re ready to start processing orders. But, before you settle down and rest, you still have some marketing to do. Even though there is a huge demand for Santa Letters this time of year, you still have to make it easy for people to find you – and get a buzz about your service.

You have three basic options for selling your letters.

Sell them on auction sites like eBay
Why not? This time of year everyone is shopping at eBay. Not only that, but they are searching for keywords like “Santa” and “Christmas” so your letter service stands a good chance of getting exposure. Of course, you’ll want to position yourself to get as many visitors as possible to your auction. You’ll also want to encourage referrals to increase sales.

Create a website where you can sell your letters year-round
This is, of course, another option for selling your Santa Letters. If this is too intimidating to you, there are easy site builder options that you can utilize that make creating a website as easy as creating a Word Document.

Sell the Letters offline via Order Forms
This is a great alternative to creating a website. Create order forms and deliver them to local preschools and daycares. If you’re business-savvy you may even consider running your offer as a fundraiser to encourage the preschools to recommend the Santa Letters even more.

Each of these methods has benefits, and they don’t have to be mutually exclusive. You can do all three – set up an online store, sell on eBay, and do a fundraiser at your child’s school by sending home order forms! Why not? Have a wonderful, and profitable Holiday Season!

Author Resource - Nicole Dean is the Publisher of several e-guides online, including the Santa Letter Kit. Stop by here to learn how you can start a Santa Letter Business and make extra money this holiday season.